REMOVE + REPLENISH GEL BALM CLEANSER
85% Glycerin with Cleansing Esters & Phytic Acid
150ml - £35
the results are in.
MAXIMALIST AGE-DEFYING MOISTURIZER
Provides skin with immediate and long-lasting hydration while targeting multiple signs of aging.
7K +
hours of testing
the results are in.
Updated 12/22/2023
7K +
hours of testing
Updated 12/22/2023
our clinicals.
In a study of 36 subjects, aged between 35 and 65 with self perceived dry skin, representing Fitzpatrick Skin Types II-V.
before
after
before
after
CONSUMER PERCEPTION
AFTER 4 WEEKS
91% OF PARTICIPANTS AGREED
- Fine lines and wrinkles were less visible
- Pores appeared smaller and less visible
94% OF PARTICIPANTS AGREED
- Dark spots were less visible
97% OF PARTICIPANTS AGREED
- Skin felt firmer and more elastic
100% OF PARTICIPANTS AGREED
- Overall appearance of their skin improved
- Skin texture improved
- Skin tone looked more even
- Skin was hydrated and nourished
AFTER 12 WEEKS
94% OF PARTICIPANTS AGREED
- Dark spots were less visible
- Skin tone looked more even
97% OF PARTICIPANTS AGREED
- Pores appeared smaller and less visible
100% OF PARTICIPANTS AGREED
- Fine lines and wrinkles were less visible
- Skin felt firmer and more elastic
- Overall appearance of their skin improved
- Skin texture improved
- Skin was hydrated and nourished
INSTRUMENTAL MEASUREMENT RESULTS
AFTER 4 WEEKS
- A corneometer measured a 31.9% increase in skin hydration
- Skin Barrier efficiency (how well skin holds onto water) was improved 6%, measured by Trans-Epidermal Water Loss (TEWL)
A VISIA-CR MEASURED IMPROVEMENTS IN:
- Pore appearance
- Skin Texture
- Fine lines & wrinkles
- Dark Spots
AFTER 12 WEEKS
- A corneometer measured a 43.6% increase in skin hydration
- Skin Barrier efficiency (how well skin holds onto water) was improved by 32.6%, measured by Trans-Epidermal Water Loss (TEWL)
A VISIA-CR MEASURED IMPROVEMENTS IN:
- Pore appearance
- Skin Texture
- Fine lines & wrinkles
- Dark Spots
EXPERT GRADING RESULTS
AFTER 4 WEEKS
94% OF PARTICIPANTS SHOWED IMPROVEMENT IN:
- Skin radiance and luminosity
- Skin texture, smoothness, and softness
EXPERTS ALSO NOTED PARTICIPANTS SHOWED STATISTICALLY SIGNIFICANT IMPROVEMENTS IN:
- Skin discolorations
- Skin tone evenness
- Skin radiance
- Skin firmness
- Skin quality and healthy appearance
AFTER 12 WEEKS
100% OF PARTICIPANTS SHOWED IMPROVEMENT IN:
- Skin discolorations
- Skin tone evenness
- Skin radiance and luminosity
- Skin texture, smoothness, and softness
- Skin quality and healthy appearance
94% OF PARTICIPANTS SHOWED IMPROVEMENT IN:
- Skin Firmness
EXPERTS ALSO NOTED PARTICIPANTS SHOWED STATISTICALLY SIGNIFICANT IMPROVEMENTS IN:
- Fine lines & wrinkles
- Skin elasticity and resilience
our clinical commitment.
MATTER OF FACT is all about clinically effective formulas with research-backed ingredients and beautiful textures. Each of our products go through thousands of hours of testing for safety, stability, and efficacy.
3 types of measurement.
Clinical results are measured in 3 different ways to ensure strong claims substantiation: expert grading, instrumental measurements, and self-assessments.
only administered at independent, third-party labs.
We never use corporate or affiliated labs, only truly independent labs, ensuring transparent and unbiased results.
tested on a diverse range of skin tones.
We make sure clinical testing is conducted on a wide range of skin tones (Fitzpatrick phototypes II-V) to ensure our products work for light to dark skin tones.
always conducted on our final formulas.
To ensure the efficacy of our products, we conduct clinical testing on our final formulas Instead of solely relying on research on individual ingredients.
MAXIMALIST AGE-DEFYING MOISTURIZER
4% Peptide & Hyaluronic Acid Blend with Niacinamide, Hexylresorcinol & Bakuchiol
50ml - £69
MINIMALIST HYDRATING MOISTURIZER
5% Pro-Vitamin B5 Liquid Crystal Lipids & Centella Asiatica
50ml - £65
WRINKLE + TEXTURE CONCENTRATE
0.2% Encapsulated Retinol L-Ascorbic Acid, Azelaic Acid & Bakuchiol
30ml - £89
